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Marketing : basic concepts and decisions / William M. Pride, O.C. Ferrell.
Author
Pride, William M.
Published
Boston : Houghton Mifflin, c1985.
Call Number
658.802 P947M 1985
Location
Songkhla
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Marketing strategy and plans / David J. Luck, O.C. Ferrell, George H. Lucas.
Author
Luck, David Johnston.
Published
Englewood Cliffs, N.J. : Prentice-Hall, c1989.
Call Number
658.8 L941M 1989
Location
Songkhla
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